"Engaging employees through effective communication is what smart organisations do. Communicating effectively means being open and transparent, proactive and visible in sharing the organisation’s strategic course, and explaining what’s taking place and why, and always addressing the ‘What’s in it for me?’ imperative." More to read? Visit: www.ogilvy.com
France’s Kylian Mbappé, left, and Argentina’s Lionel Messi both played brilliantly in the World Cup Final at Qatar. They both are like two strong and admirable brands in the field or in their markets. Images and reputations along with talent, competence and quality. Millions of fans around the world. ANNE-CHRISTINE POUJOULAT/AGENCE FRANCE-PRESSE/GETTY IMAGES
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